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CCP hold BID consultation with local businesses

15th February 2018

Categories: Latest News

 Stoke-on-Trent City Centre Partnership has been looking at whether a Business Improvement District (BID) would benefit its city centre businesses. There are over 280 BIDs across the country, with most major cities having one or more, delivering key projects and services that are of priority to business in their area.

Over the past few months, over 200+ businesses in Stoke-on-Trent City Centre have participated in surveys and one-to-one meetings about what really matters to them and what they would like to see future investment in their City Centre look like. This research culminated in a workshop at the Regent Theatre on Friday 26th January. 

Jonathan Bellamy, Chair of the City Centre Partnership led the proceedings and explained why the CCP believes a BID is right for Stoke-on-Trent.

Jonathan commented “Stoke-On-Trent City Centre is at the cusp of something really exciting. Much has been delivered in recent years, but we have to continue the momentum and now is the opportunity for businesses to play their part in helping the city to achieve its rightful place as a destination for visitors, residents and businesses alike. 

“With nearly every other major city centre having a BID, and having had them for many years, we are already slightly behind the curve. BIDS, if well managed, can attract essential additional income and focus on clear business priorities to improve their trading environment.”

At Friday’s BID Workshop, businesses were asked to help define what projects mattered to them under three key themes:

1. Place Management: covering projects to transform the environment and street-scene in order to create a great setting for all.

2. Place Marketing: covering projects to change perceptions, engage visitors and encourage exploration of the city.

3. Business Community Support: covering projects that create a strong collaborative network of businesses, to enable fast and relevant communication and knowledge sharing.

A final business plan proposal for the BID is now being compiled. Businesses will be invited comment and to vote on the ideas within it and whether they would like to see them in their City Centre. If they vote yes (with a dual key majority, based on turnout, in favour by number and by rateable value) then businesses with a rateable value (RV) of over £10 000 will pay an annual sum of approximately 1.5% of this RV in order to deliver this plan.

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